L'Oreal HiColor Red Hot For Dark Hair Only

L'Oreal HiColor Red Hot For Dark Hair Only.

Store owner comments: "This is the base colour. This is the first product you use before the Hilight colours. This results in dark hair turning a dark red, which can then be brightened using the highlights. The base red helps prevent fading to orange or dirty pink shades." 

Developed to lift dark hair in one single step, without brassiness. Rich, smooth creme formula conditions and penetrates hair. Breakthrough technology lifts hair 3-4 levels. Intense, long-lasting color.

Specifically Developed To Lift Dark Hair in One Single Step Without Brassiness.

Breakthrough Technology Lifts Hair 3-4 Levels (No Pre-lightening Required). Rich, Smooth Creme Formula Conditions & Penetrates Hair For More Intense, Long-Lasting Color. Formulated with Anti-Breakage Ceramide R Complex.